Why Real Estate Agents recommend staging?
- Since almost 90% of home browsers are searching for homes on the internet before contacting a real estate agent, we will provide you, as the listing agent or the home owner, with professional quality photos of the property for use in the MLS, on the internet or in print marketing, this will give your listings a marketing edge. This is a valued added (free) service for our home staging clients ( additional charge for consultation only clients).
- Agents can earn more commissions if listing sell quicker, sell for more money and spend less money and time on advertising because homes sell faster when staged.
-Also, professionally staged homes present and show better than competing homes for sale, including new construction homes and higher priced properties. Staged properties accelerate the list to sold time in slow markets and can increase the number of offers and selling prices in hot markets.
According to the 2009 study of the Real Estate Staging Association, publish in February 2010, vacant and occupied homes sell a 78% faster and spent less time on the market than non-staged properties, this study also found out that homeowners with staged properties can expect a return on investment of 586% after selling.
Knowing how difficult is to educate your clients on the significance of merchandising their property as a viable product, it is helpful to use the analogy of product packaging : to compete in this marketplace, a product must be priced correctly and packaged better than competing products and houses are not different.
Cultivate and maintain a cohesive relationship with a professional stager to foster teamwork and client satisfaction, they will meet your deadlines and expectations while communicating with your client in a proficient manner.
Important facts to consider:
-90% of buyers used the Internet to search for properties,
-84% of those buyers are researching the photos as the most useful information,
-If you put an empty house on the market, you'll loose 60 to 70% of your prospective buyers,
-Almost all home buying decisions are made by women and most of them knew the day they walked into the house, it was the right one.
So, why not create an appealing environment that buyers are looking to buy? Showing your listings at their sparkling best will give you the neccesary edge in this difficult market.
If you are ready to demostrate your creative ideas to your clients and sell faster, contact Maria:
818-430-7972
or, e mail me: maria@ekyma.com
EKYMA also provides with Eco-Friendly consultations combining staging opportunities with green features & practices, a written action plan incorporating ways to repair or upgrade toward green, this is a value added service and a necessary part of my written consultations. The seller will not only benefit from the quicker sale of the home, they will be able to incorporate "green" sustainable practices in their new home. The buyer benefits because they have been set up for sustainable success by the former owners. EKYMA is knowledgeable regarding conservation of resources, water efficiencies and recycling, we also have an extensive net of green resources.
